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淘寶培訓丨錯過雙十一,還想錯過雙十二嗎?大促后把握好這幾點,助力店鋪起飛

作者:真人游戏 教育 發表時間:2019-11-19 16:32:58

2019tianmaoshuangshiyiyizongchengjiaoe2684yiyuanwanmeishouguan,neixietangdoumeihedaodeshangjia,xinlizuoheganxiang?jiexialaideshuangshieryoushiruhedasuan?zuotaobaodepengyoumenyedouzhidaomeiniandenianchujibenshangzhengtidexiaoshouheliuliangdoushidiyuhoubanniande。jibenshangcong618kaishi,jiudaolexiaoshoudewangji,goumairechaoyizhihuichixudaoniandi,yixiecuoguoshuangshiyidemaijia,huijindingzhushuangshierzaicixianqiqianggourechao。neimeduiyushangjiamenlaishuoshuangshiyiguohou,duiyushuangshierdedianpuyaoruhebuju?xiamianjixukan。


womencongzhesangejieduanlaijinxingcaozuo,diyijieduanjiushi1-7hao,zheshixushuiqi,dierjieduanshi8-11hao,zhegejieduanshiyureqi,disanjieduanjiushi12haodangtian,dangtiandehuajiushibaofaqile。zheshizhenduidacuhuodongcongxushuidaohuodongbaofaqideshijianduan。

真人游戏网站buguoguoleshuang11gaiyouhuahuanshiyaozhengchangquyouhua,buyaoshuoguoleshuangshiyiwojiushenmedoubuguanle,tongchangguoleshuangshiyihuiyoubufenshangjiayudaozhezhongqingkuang,jiushipaimingdiaodelihai,liuliangbaodie,zhezhongqingkuangjiushidianpubiaoqianbuhao,dacuhuodongguohoudianpubeijidiaole,zhegeshihoubuyaoji,gaiyouhuayouhua,gailahuiliuliangjiulahuiliuliang,qishizheyeshejidaoyigedianpuquanzhongwenti,ruguodianpuqianqicaozuomeigenshang,quanzhongqibulai,nishuangshiyikendingbuhuiyouhaodechengji,gengbieshuoshuangshierle。suoyidahaodizizuohaoquanzhongduiyuyigedianpulaishuoshifeichangzhongyaode。


yibanganggangjieshushuangshiyi,dianpujichushanghuiyouyigegongxing,jiushihuodongchuqijinru1haodianpudefangkesuiranzaizengchanghuozhebaochipingwen,danshixiaoshouequexiajiangbushao,zheshuyuzhengchangxianxiang,yinweixiaofeizhedoujuedehuodongdeshihouhuibianyi,suoyihuitiqianjiagoudengdaoshuangshierhuodongzaicigoumai,suoyizhongdianlaile,xushuiqideshihouwomenyidingyaozhongdianzuozheliangjianshi。


第一:提前做好雙十二的優惠券發放,盡量不要與店鋪現有的優惠券重合,而且要大額的優惠券,最好能和官方活動進行疊加,比如雙十二官方活動力度是滿300-30,所以我們可以設置優惠券滿300-20-10等,把時間設置成雙十二當天適用,目的就是為了讓客戶領取優惠券,收藏加購,雙十一當天能促進轉化。

真人游戏网站zaiyoujiushikeyishezhiyibufendaemiaoshadeyouhuiquan,qianqishizhinengjiagouhuozhejintaobaoqundemaijiacainengcanjiazhegehuodong,jianyishizaitaobaoqunjinxing,zheyangkeyitongguohuodongbakehulajintaobaoqun。houmianzaizuohuodongdeshihoudoukeyidiyishijiantongzhidaonideguke。


真人游戏网站dier:duiyudianpupingshixiaoliangbuhaodehuozhebaomingshuangshierdechanpintiqianluchuhuodongjiage,biruchanpindingjiapingshishizai100yuan,shuangshierhuodongbaoming90yuanhuozheshizhunbeihaojiangjiadao90yuan,zhegeshihoujiukeyitiqiandachuzhexiehuodongdejiagele,zengjiamaijiaduizhexiechanpindeshouzangjiagou,yinweizhexiechanpinshibaominghuodonghuozheshipingshilianjiexiaoliangbuhaode,suoyizuochuhuodongjiagetiqianluchu,zheyangyebuhuiyingxiangrichangxiaoshou。

真人游戏网站yishangzuohaohoujiushihuodongliuliangdedaorule,duiyuzhongxiaomaijialaishuoyinliuyongdezuiduodehuanshizhitongchele,suoyizaizheyaotiqianguihuahaoshuangshierdeyusuan,baozhengyinjingengduodeliuliang,danshishuodebushizhizhuiqiuliuliang,shiyaobaozhengliuliangdejingzhundu,ruguojinlai200geliuliang,200gequandoushibujingzhun,dengyubaibailangfeihuafei。


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shuangshiyisuiranguole,danshidianpucaozuobunengsongxie,dianpudexiaoshouhuanyaojixubaochibaochi。duiyuzhitongcheyinliuzhekuaijiadatoufanglidu,huoqugengduodejingzhunliuliang,kanxiaguanjianciyouhuazhekuai。qishifangfabushiweiyi,gengduodeshixuyaowomenjingxihuadecaozuo,guanjiancidexuanquyijiguanjiancichujiadiaozheng,shenmeyangdecixuyaojiangdichujia,shenmeyangdecixuyaotigaochujia,shenmeyangderenqungaizuoyijiadengdeng,zhexiedoushixuyaogenjushujufankuilaijinxingde。jiubiruwozhegeguanjianci:

zhegeguanjiancixiangduiqilaiguanjiancilaishuozhanxianshao,shouzangjiagoubugao,danshidianjilvzhuanhualvhuankeyi,zheyangdecijiuyinggaiqushaoweitigaochujia,jinyibuquqiangzhegejingzhuncideliuliangcongernadaogengduodejingzhunfangke。

zaiyoujiushiguanjiancijinliangqiangkaoqiandeweizhi,danshibushimangmuchugaojiaqukawei,shouxianshiyaorangzhiliangfenwending,womenzhegeshihouyaoquqiangkaoqiandeweizhi,mudejiushitongguodiaozhengpaiminghuodegengyouxiaodedianjilv。

真人游戏网站zenmequcaozuo?xiankadaoqiansandeweizhijinxingshujuguancha,danshiqiantishidianjilvgouhao,chujiazhekuaidabudaoyehennan,huozhejiangpaimingkadao4-6,zhegeshihouchujiadiyixie,kanxiadianjilvshuju。ruguodianjilvtishenglejiubudong,rangqizidongtisheng,dianjilvtishengle,zhiliangfenyehuitisheng,neimechujiabubiandeqingkuangxia,paimingjiuhuidedaotishengle。

人群這塊之前也總說到的,像目前階段來說我們做的話,如果你的優化程度已經很穩定了,這個階段就要正常優化,重點對店鋪的精準人群做好投放。

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diyi:duomaiyouhui

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dier:zhekouhuozhechaodijia

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disan:miaosha

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disi:laodaixinhuodong

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雙十一滿足需求,那雙十二就是在創造需求。在淘寶雙十二真人游戏网站這個時間節奏上,對于中小賣家來說就是要積累收藏加購,最終形成爆發,目的就是和大店鋪搶奪一些流量。

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淘寶培訓丨錯過雙十一,還想錯過雙十二嗎?大促后把握好這幾點,助力店鋪起飛
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